10 Reasons Your Mobile Apps Get Rejected By Apple

Today, standing out in the crowd is not easy with fierce competition. The same goes for your mobile apps. How do you know your mobile app will stand out amongst the billion others? That comes with proper planning and strategy, of course. Besides, it is essential to follow the guidelines of the App Store and Google Play Store, depending on which platform you want your app to launch. iPhone app development company is making efforts to not only get their apps approved but also create a great user experience.
The success of your app is totally dependent on the features and quality, and experience it renders to its users. There are only certain aspects that can lead to the success or failure of an app. Talking about Apple’s App Store, there are about 2 million apps on the Apple Store that have sent the Apple review process and jumped into the competition. All app stores have an app review process, but Apple’s is a bit conservative. So you must meticulously follow the guideless when it comes to the App Store.
There are plenty of apps that get rejected by App Store because they fail to follow the guidelines, or there can be several other reasons which we will discuss in this piece.
Why is your iOS App Disapproved?
1. Breaching Guidelines
If your app violates any App Store guidelines, it will undoubtedly get rejected by the App Store. Before you start your app development process, it is imperative to check the guidelines so that all your efforts don’t go in vain. You don’t want to spend your time making massive modifications. It will also affect your design and development of your app. Hence, better go through the guidelines from the start and not to repent later.
2. Crashes & Bugs
This issue might seem common and noticeable, but it can lead to your app failure, and you don’t want that. This problem is due to many people using your app while creating a lot of traffic. Another reason for crashes can be bugs in your app. App Store considers this very serious and disapproves of the app from the submission list. Hence, before passing the approval process, you must consider evaluating bugs and other such issues of your app.
3.  Performance issues
With the fast-paced technology, none of the iOS users want to use your app if it is slow and has performance problems. These apps cannot engage your users, in fact, annoy them. Your app store team must ensure that your app is simple to use, quick, and simple to download. Aesthetics of your app does matter, but users won’t wait till the graphics parts appear. The app store does not approve such apps.
4. Broken Link
The biggest concern is clicking on a link and finding it empty. That might become a critical reason for your app to get rejected. Your apps must be free from broken links because they are not tolerated by the app store and thus dismissed.
5. App Duplicacy
Unique ideas are always admired in the mobile app development industry. And copyright issues are quite common and essential to be taken care of. App Duplicacy can cause copyright issues, and the genuine app may lose the trust and reputation of the users due to such identical apps. So try not to fall under such traps. Also, make sure not to copy other’s ideas.
6. Flawed description
This is one of the critical aspects of the app, and it also becomes a significant reason for your app rejection. If your app description is not pertinent and fails to explain the app features appropriately, the app reviewer will disapprove of your app. Moreover, don’t write anything that does not actually describe your app. Be as relevant as you can. Hence, ensure that the app description is clear and concise, there are no grammatical errors, and there should be no fake promises.
7. Poor UI
As per the app store submission guidelines, it is essential to create a quality user interface that offers users seamless flow while navigating on your app. According to Apple Store policy, the iOS app must get considered if it can run on various iOS devices from different screen sizes.
8. Flawed Testing

If you want to launch your app on the app store, it must be free of errors or malfunctions. The app store will immediately dismiss your app if it has any defects. Hence, it is crucial to focus on the testing aspect because even a tiny mistake can lead to rejection and do not underestimate the smallest error.
9. Payment system
If your mobile app has in-app purchases or employs a paid app to unlock the pro version of the app or some fascinating features, the app must utilize the apple purchasing system. It will be considered illegal, and if you use your personal payment system, the app store will reject your app instantly. Therefore, it is essential to follow the norms for maintaining safe financial transactions via Apple.
Moreover, users can make purchases from Apple Store, Apple Book, iTunes, and others using an Apple ID and a bonafide payment method. This ensures improved and secure payment that keeps the user information safe.
10. Lacking fundamental functions
When you submit an app to the Apple app store, it means it’s the end product you want to introduce to your target audience. Therefore, it is essential to ensure that you’ve synced all the necessary functions mentioned in the Apple App review process. If not, your app won’t get considered as a full-fledged product by Apple Store.